Nebrodi Enduro Tour — Website
After the brand identity, a website built to turn a passion for enduro into enquiries for tours in the Nebrodi mountains.
From identity to the first enquiry
The website was the second step for Nebrodi Enduro Tour, following the logo and brand identity. Its purpose was to bring the experience online: introduce the trails of the Nebrodi mountains, present the tours and make it easy to request information or a quote.
Starting with what we had
The business was still taking shape. I structured the content and used photographs and GoPro footage from real rides to tell an authentic story of the landscape and the sport. The website follows the brand identity, with clear routes through tours, the region and the team, on desktop and mobile.
Launching to learn
We launched before the business was fully ready, to test interest and generate the first enquiries. Requests for information and quotes arrived after around three weeks. Analytics data and campaigns on Meta and Google then helped identify the most interested audiences and locations.
A path towards greater visibility
The website, content and promotional work helped Nebrodi Enduro Tour reach the first page of Google for “sicilia enduro tour”. An online presence built to reach interested riders and turn visits into meaningful enquiries.
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